Quantitative methodologies in which Focus Research, Inc. specialize include:

Telephone surveys
Mail surveys
Facsimile surveys
Web surveys
Site and event-specific surveys
Mall intercept surveys
Conjoint analysis
Multivariate analysis

Focus Research executives are adept in the design and execution of both consumer and business-to-business quantitative research. We are committed to high quality data collection, analysis and reporting. Rigorous quality control measures are employed for every project.

The Focus Research consultant team prides itself on communicating the findings of research projects in a straightforward manner. We gather and analyze the most pertinent data and translate the results of this analysis into recommendations that can be directly implemented to improve your business outcomes.

In Plain English

At Focus Research, Inc., we employ a full complement of multivariate statistical analysis tools to gain a thorough understanding of the data we collect. We are adept at comprehending the needs of the project and applying the right statistical approach. What does this mean for you?

It means that we can take a complex idea and simplify it down to a picture.

We are translators. We translate goals to methods, methods to data, data to information, and information to recommendations.

We translate your market's needs to your company's actions.